With Air India in financial disarray, the government is thinking of privatizing the company so that it can be saved and returned to its former glory. Lets take a trip down memory lane of Air India.
The first Business scion of India, J. R. D. Tata, formed air India along with Neville Vintcent to mail flights from Bombay, now Mumbai, to Colombo. After three long years of negotiations they finally managed to get the contract to carry mail and thus was formed the aviation company of Tata and Sons. n 15 October 1932, J.R.D. Tata flew a single-engine De Havilland Puss Moth carrying air mail (postal mail of Imperial Airways) from Karachi’s Drigh Road Aerodrome to Bombay’s Juhu Airstrip via Ahmedabad.
Tata Airlines launched its longest domestic flight – Bombay to Trivandrum with a six-seater Miles Merlin. In 1938, it was re-christened as Tata Air Services and later in the same year it was again renamed as Tata Airlines. By this time Delhi and Colombo were also serviced.
From the archives of Hindustan Times and Google life here are some photographs that will make us proud of one of heritages that is lying in utter decay.
One of the very first flights in 1946.
Soon Sari was introduced.
A daring ad that became an instant hit with the people in 1973 – “Next time you fly 747 to New York, Be unfaithful!”
Soon came in a bevy beauties who creates quite a flutter in the air and in land, they were Nilu Gaekwad, Sunita Gareware, Parmeshwar Godrej, Maureen Wadia and Nina Pillai. They not only ushered in a cosmopolitan trend but also brought in social acceptance. Here is Paremeshwar Godrej carrying in sari with elan and style.
And a much later ad, ‘Lovely Lady’, by JWT, Mumbai.